Donald Trump Pledges 2M a Week on TV Ad Campaign


Natasha Caudill, Staff Writer

With Election Day less than a year away, presidential candidates have ramped up spending in their bid for party nomination. Republican front runner Donald Trump, however has been noticeably absent from this trend, until now.

Last week, he announced he would spend nearly two million dollars for television ads in early primary states such as Iowa, New Hampshire, and South Carolina. In December of 2015, he tweeted his campaign was $35 million under budget. Through the media, Trump has dominated the Republican party. He told a Massachusetts crowd he felt bad about other presidential hopefuls having payed so much for publicity. He addressed the crowd of 7,000, saying, “Honestly I feel guilty. All these people are spending all this money on ads.” Trump has criticised fellow GOP candidates Jeb Bush and Ted Cruz for their spending in the past, but has begun to fall short of his frontrunner status. Bush has risen in polls and empty rows of seats have become noticeable at Trump’s rallies.

His television ads will focus on key issues, rather than his personal beliefs, as the most people have become familiar with his background. In his first ad, a narrator addressed Trump’s infamous statements about a Muslim ban in the United States and the wall he hopes to build on the Mexican-U.S. border. In a press release, Trump asserted, “I am very proud of this ad, I don’t know if I need it, but I don’t want to take any chances.”